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mso-hansi-theme-font:minor-latin;}OMG I finally got the Instagram business account update!
For those that don’t know: Instagram announced a series of updates that would be rolling out over the next year. You probably hear about the changes in your feed (no longer solely based on chronology, but also on how you engage with people, making it more similar to your Facebook feed), they also announced they would be rolling out Business Accounts!
How do you snag a business account?
when you login one day it will look like this photo to the left, you will need to link your Instagram account to your Facebook account, which you can do in the options section of IG, scroll down to settings, and click “linked accounts”. You can also do it through your Facebook business page, but eventually you will have to do it here on Instagram so just start there.
From there it’s just a waiting game, they seem to be rapidly expanding the people who can switch over everyday! All we know is it’s available to the US, Australia, and New Zealand first.
Why is this so exciting?
Three big changes come with the business account: contact button, easy promotion, and analytics.
You can now take your contact info out of your precious bio space (you only get 240 character for your bio on Instagram, non of which is clickable) so it’s really annoying to waste it on your email. Business accounts have a contact button next to their follow button which allows people to call, text, email, or get directions to you. As a business account you can add all of that info or just some of it or none of it.
*There seem to be some glitches with the contact button, as reported it takes a little bit of time for some people to see it on your profile. But those that do see it, it works smoothly for.
Promotion: I’ve never “boosted” a post on Facebook or run an Instagram ad, mostly because I would get halfway through the process and get frustrated and give up. Now Instagram has made it really easy to do everything in the app rather than having to go to the Facebook ad center like it was before to create an Instagram ad.
*Currently it was reported to me that one person tried to “promote” their post and there are some glitches.
Basically you can go to the photo click the promote button (picture 1), then you are prompted to picture two to select all the details of your promotion. The last picture is where you can see all of your past promotions, this is located always at the top of the “heart” screen.
Analytics! These things are powerful! Seriously, I am obsessed with them! Finally we can see what time of day your followers engage with you, plus which days of the week are better for engagement. You can also see the impressions, reach, and engagement per post. Impressions are how many times your post was seen, reach is how many people saw it (for instance you could have a reach of 100 people, who saw it 3 times each making your impressions 300), and engagement is the number of times people engaged with you. So the average engagement on an Instagram photo is 4%, but now you can probably increase that number when trying to pitch brands because you can actually tell them how many people saw your photo and what the percent engagement is like based on those people (Instagram reports that on average people miss 70% of their feeds!) For example, if you have average 40-50% engagement based on the number of people who saw your photo compared to maybe a 1% engagement based on followers, that could make you more enticing to work with if you have a really large following that just isn’t seeing your photos.
The next part of analytics is it shows you your demographics! Male vs. female, age ranges, and locations, and pictured below is days of the week your followers are typically most active.
*Analytics are also lagging a little. I clearly had engagement from 20+ people on a photo when I first posted it and it reported only 13. It balanced out after an hour, but overall it seems there are still some glitches with the new accounts. Nothing major, and they seem to be sorting themselves out after a few days.
I always wondered how many people actually saw my photo so I have found this particularly exciting.
There is a lot of chatter lately about the power of the mid-level influencer and Instagram takes a lot of work, so as crowded of a space IG is, it’s really important to crack the code sooner rather than later and start branding yourself as a mid level influencer if you are trying to work with brands or monetize your Instagram. I would definitely recommend linking your Instagram to a Facebook business page (this will make you eligible a little quicker supposedly for the update, but IG is historically very quiet about changes and how they do things).
Grab my checklist of tools that helped me grow my Instagram following by 2500% in less than four months!
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You might remember Mr. & Mrs. Adventure from this vlog interview I did with them. Here is Mrs. Adventure sharing about their budget friendly wedding tips!
The year before our wedding we lived in a van because we wanted to travel… the year after our wedding we knew we still wanted to live in a van because we loved the lifestyle, but we were now moving abroad to travel… So how were we going to manage throwing a “Mr and Mrs Adventure worthy” Wedding without burning through the funds we needed to build our bright and bold future together? Very carefully, that’s how.
Here are 9 tips you can follow to help plan a budget-friendly wedding that will exceed your WILDEST dreams!
1. TALK ABOUT IT and plan accordingly.
It’s important to discuss, and agree upon, what you both feel is an appropriate budget for your Wedding Day, as well as what each of you are, and are not, willing to compromise on – personalized napkins, a 3-tier cake, photo booth or a DJ for the reception? Some things are more important than others, decide what those are and simplify the rest. For us, it was our guest list and location that we weren’t gonna budge on, the rest was just pretty little details.
2. LOCATION, LOCATION, (you’ve heard it before and we’ll say it again) LOCATION.
Research National Parks and State Parks in your area of choice. They have incredibly reasonable rates and usually have a beautiful dance hall to offer along with the unparalleled, natural beauty that will inevitably surround you.
Another great idea is to look into vacation rental property sites like HomeAway and VRBO, as they have some incredible homes listed that are especially used for weddings! In fact that’s how we found our dreamy beach house in Islamorada! Not only did our home provide us with a stunning venue, but we were able to choose all our own vendors, we didn’t have to worry about ending the party at 10pm and it also gave us a beautiful (and convenient) place to stay, no hotel needed! We truly couldn’t have been happier with our choice.
3. Enlist the help of family and friends!
Do you have an uber talented BFF who plays the guitar, the violin or piano? Or maybe your aunt is a hair stylist, your mom an incredible baker, your dad’s best friend a photographer or your fiancé’s groomsmen are pros at engineering outdoor lighting – who knew!? The thing is, these are the people who love you most in this world and having them truly be a part of your big day is what makes the MAGIC. You will never forget the time, effort and kindness of those loved ones who helped make your wedding dreams come true… enlisting their help not only makes less of an impact on your budget, but more importantly, it makes a priceless impression on your heart.
4. Make your own invitations!
This may seem easier said than done but with the right supplies and the desire to make something truly unique, anyone can do it, and depending on how many guests you have, you can literally save thousands! Paper Source is my FAVORITE place to go for supplies and then you can find a local printer to make beautiful, high-quality prints on card stock.
5. When it comes to food, remember that taste trumps all.
Do you have a favorite dish you both LOVE? Maybe it’s tacos, Thai or a sweet local food truck that serves up THE BEST grilled cheese in town! Keep things casual yet delicious, disposable yet sturdy. People don’t NEED steak and fine China to be happy, some brides might, but if your budget is a priority, there are much simpler ways to make sure everyone’s belly is happy – like the 6-foot sub we ordered from our fave deli for our engagement party! In the end, there was nothing left.
6. For flowers, think simple… or maybe even not at all?!
Just like a giant sub, you don’t always need to be fancy to be great. Let’s take Baby’s Breath for example – classy, feminine, timeless and wayyy affordable. These were the only flowers present at our wedding, except for the few white roses placed in my Bridal bouquet. As for boutonnieres, we didn’t even use flowers! We opted for starfish; find ways to incorporate your venue that benefits you while also adding to the uniqueness of your special day.
7. Make your own centerpieces, fo’ FREE!
Being that our wedding was shortly after Christmas and New Years, empty wine bottles were easier to find than Waldo on a blank page (hah!). Tip: If you don’t know someone who works at a restaurant, ask the manager if they would be willing to help – the worst thing they can say is “No,” and as long as you keep asking until you hear a “Yes,” you will succeed! With the help of my mom we de-labeled over 90 wine bottles, and with a bit of chiffon + a spool of hemp, our friends helped transform them into the beautifully dainty centerpieces you see here.
8. Beer + Wine + BYOL
Opt for flavored water and a self-serve beer and wine set up. If you’re concerned that won’t be enough for some, invite your guests to bring their favorite liquor or drink of choice! They won’t mind, honestly they’ll appreciate the option!
9. Refill your piggy bank with a HoneyFund!
Want to have your cake and eat it too? Chances are that after planning for your wedding, funds for your honeymoon will be running pretty thin. Instead of asking your guests for things, why not invite them to contribute to your honeymoon! A romantic picnic in Hyde Park, a castle stay in Ireland, a fancy dinner date in Paris – having a HoneyFund makes it that much easier to treat you and your honey to those special experiences no matter how much you did or didn’t go over budget 😉
Read about our romantic Honeymoon in London, made possible by the generous HoneyFund contributions of our loving friends and family.
Read the original article on Invibed. Copyright 2016. Invibed is an online community for successful millennials who are building wealth and creating their dream lives. Follow Invibed on Facebook, Twitter, and Instagram.
Brittany is one part of the adventurous, travel-blogging duo, MrandMrsAdventure.com! For two years she has been traveling across the globe with her now husband in their camper van! They enjoy exploring new lands, finding hidden gems in the world’s most vibrant cities, getting lost in nature and sharing their story all in hopes of inspiring others to live their best, most ADVENTUROUS life!
“I don’t know what my passion is,” she said. “But I know I like to help people.”
I thought to myself, “I used to feel that way, too.”
We aren’t alone. I know there are other millennials out there who feel the same way. We are told to follow our passion, but how do we follow it if we don’t know what the heck it is?
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I contemplated that same question on my 25th birthday. It tired me out to think about passion as a concrete thing — if I could even classify it as one thing.
I’d been working and gaining experience since I was 16 in a variety of different fields.
There was freelance photography, working on higher education political initiatives, marketing at an amusement park, working with an organization that connected investors and entrepreneurs, and the three early stage Silicon Valley startups I worked at.
Over the past 10 years, I had been hopping from thing to thing, trying to see what I liked and didn’t like.
Each time, I gathered more skills and built more professional relationships. But nothing ever seemed like it was the absolute perfect fit. The one thing I could see myself doing forever.
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But then on one sunny day in July 2015, I came across a book called The Art of Work*.
While I didn’t know it at the time, it would prove to be the exact thing I needed to get me thinking how I would move forward in my life.
It was a series of questions the author asked that prompted follow-on questions within myself.
“What comes easy to you that’s not so obvious to others?”
This got me thinking of how I find it easy to build professional relationships — or, the dirty word, “network” — and how friends were always asking me questions about what to do with their career.
“Do I also enjoy talking about career and networking stuff?”
Yes, I do! In fact, I don’t mind teaching about this stuff. People ask me so many questions that I’ve already resorted to writing blog posts on commonly mentioned subjects to direct them to that.
“Why do I enjoy talking and helping people on these topics?”
It’s something I’ve personally gone through; I’ve struggled to figure out my career. Six years ago, I didn’t know how to network, talk to people professionally, and all that. But because I’ve practiced, I now have a wealth of knowledge that could benefit other 20- somethings just starting out.
“Is this my passion?”
I want to help people and provide value in their lives. This constitutes a meaningful use of my time in helping other 20-somethings figure out their career, so this makes sense. I think this is a much more practical way for me to look at the concept of passion.
“Could I see myself doing this for 10 years?”
Yes, it was the first time in my job-hopping life that I’d envisioned myself doing anything for 10 years. Usually, I would see myself at any given place for a year and then bouncing. So I knew it was a good start.
It would take me another six months to finally quit my job. But when I did, you bet I started on my dream of building my own career coaching business to help millennials.
Let me ask you:
What do your friends trust your advice in?
Is this something you enjoy teaching other people about?
It doesn’t have to be forever, but could you see yourself in this career for the next five or 10 years?
These simple questions could be the start of a more fulfilling career path.
Speaking of new career path… Grab TCM’s Job Search Checklist!
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Mimi Zheng is a millennial career coach, writer, and world traveler, currently based in Taiwan. After landing a dream job in Silicon Valley from a Tweet, friends and colleagues began approaching Mimi for career advice. With time and coaxing from trusted mentors, Mimi realized she needed to go off on her own. Today she passionately serves 20 somethings figure out their careers and collaborates with them on an action plan forward. Mimi’s writing and expert advice can be seen on The Huffington Post and Thought Catalog. I hope you enjoyed this article!
If you are confused about what your passion is, I’ve put together a list of 10 Questions to Help You Figure Out Your Passion through understanding your strengths. My hope is that you’ll go through this exercise and have a better understanding of areas where you are strong in and like doing!
Kayla Hollatz is a community and branch coach to who helps creative business owners build sustainable, organically grown communities through content that connects. She is also the host of #createlounge, the first Twitter chat community for creative bloggers and entrepreneurs, and the author of Brave Little Bones*. She can frequently be found fighting Minnesota winters with a cup of hot chocolate in hand.
I first discovered Kayla during Maya Elious‘s Master Your Market Summit. Kayla’s personality will absolutely draw you in! Seriously, just try to not want to be friends with her during this vlog, it’s impossible! No wonder she became an expert community coach!
During the vlog we talk all about:
- Creating your own pathway and doors to make your passion a career
- The power of social media when building a community
- Getting started with Twitter Chats. Here is the link to the course she mentions.
- Advice for the multi-passionate millennial
- How to prioritize and “Love the beautiful mess” you’re in!
I hope you love the interview as much as I do! Make sure to join Kayla during Create Lounge‘s weekly twitter chats!
Want to join TCM’s community of confused millennial’s cracking the code on social media?
ASK RACHEL…
Reader Question: Currently trudging through my senior year of college. Any tips for the workforce transition and how to find balance between work, school and finding your own passion outside of it all?
If you’re anything like I was… I was itching by the end of my last year in college to get to “the real world” – I think it was more of the unknown of what laid ahead that had me itching, than actually wanting to be out of college. I wanted to “just know” what was going to happen post-college life.
So first of all, enjoy this time!!! Your life will never be the same after college. My fiance and I constantly talk about how easy life was back in school. There are many other perks to post-college life, but it’s very different.
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5 Tips for Finding Your Passion While Transitioning Into the Workforce / Real World
1. Internships. If you haven’t already, get an internship, like YESTERDAY! Seriously, I hated working for free, but because of my undergraduate internships, it led to me making some serious coin during my graduate degree (like double than what my classmates were making).
Always be strategic about your internships though. I had two really defining internships: one was at a law office, the other as a counselor in a mental health and substance abuse treatment center. I was deciding between the two vastly different career paths, and without going through that experience and my internships, I probably wouldn’t realize bigger passions of mine (like being an entrepreneur) as quickly as I did. I constantly am contacted by people who are older than me, still in the 9-5 grind, wishing they could quit and follow their passion. I whole heartedly believe that internships are a major key in discovering your passion and boosting your earning potential.
Internship PRO tip: Make it clear from the start that you are seeking employment. This can go at the end of your elevator pitch when they ask you to tell them about yourself and sound something like:
“I discovered my passion for X while doing Y. I realized it was an innate gift of mine when teachers kept putting me in leadership positions surrounding this skill. Currently I am seeking an internship with (insert something specific/unique about the company) that will lead to employment opportunities at it’s conclusion.”
2. Say “YES”. Even if you have no idea what your doing, say yes during this time in your life. Say yes to work, friends, whatever.
Two big points here: work and friends.
At work, say “yes” – for a lot of us, myself included, when we are afraid our knee jerk reaction is to say “no” because we don’t want to look dumb or mess something up. Get in the habit of saying yes and figuring it out later at work. You’re young and expected to make mistakes at this point so learn with a vengeance and always fail forward!
With friends: People forget that your friends and acquaintances in college and post-college are going to be a big part of your career in ways that you could never guess.
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Seriously this guy will probably come back around and help you network your way into that killer big city job!
… Okay maybe it won’t be Zac Efron, but I’ll leave this here…
Friends can use their network to help you get that promotion, refer you business, or even become a business partner! There is something magical about relationships formed in college and during your first job(s)… a lot of times these are the friendships that are going to carry you through your third decade, if not further.
So next time you are tempted to say “no” because you have too much work to do or something, remember that balance and friendships are still investing in your future and should be prioritized and scheduled, just like revamping your resume and Linkedin.
3. Resume. I am sure if you are reading this, you have a resume. However, I can’t stress this enough, it probably sucks. Maybe it’s because of poor grammar and spelling, or you lack work experience, who knows. The reality is your resume is probably ish right now.
How do I know? Two reasons: 1) Mine was crap when I was 20 and 2) I receive countless resumes from college students wanting internships, and I would say out of 10 only 1 is good. I have hired interns with crap resumes, but usually regretted it. So get with a career coach (shameless plug here —> that’s me! www.rachelritlop.com) or start studying the craft of a resume and cold email.
4. Step up your e-mail etiquette. One of the toughest things for most twenty somethings to get right when transitioning into the workforce is e-mail etiquette. Check out this article for some helpful tips and if you have a question, don’t hesitate to ask.
5. Be prepared to be a little depressed. After college, you are probably either going to be really excited or a little depressed. Whether it’s because of change, leaving your friends behind, having to move back in with your parents, or you just experienced rejection for the first time from that job you had really high hopes for… most of us drop into a bit of a funk after college… Especially as the Instagram posts and Snaps start coming in from friends that seem to have magically mastered the transition.
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Give yourself permission to work through those feelings, but then set a deadline for yourself to get back to life and things you enjoyed. For instance, think about what gets you really excited and energized now? Write those down. Don’t forget those. the real world is going to want to rip those things away from you and fog your head with what you “should” be doing.
ALSO: My friend Kayla, also wrote a fantastic resource for transitioning twenty somethings, called the Corporate Survival Guide for Your Twenties: A Guide to Help You Navigate the Business World* (Amazon Affiliate link, but I really love this book and can’t sing it’s praise enough!).
Before you go grab your FREE guide to perfecting the 30 second elevator pitch!
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I am just going to come out and say this… I can be difficult.
It’s true, most people describe me as “tough”, but when I am f*cking with their agenda, I’m difficult.
In 7th grade this label really became a part of me… You see, I hated our class president so I brought her $5.00 for the class field trip in all pennies and nickels… that’s right, not even dimes or quarters. The teacher told me I was difficult and refused to accept my money…. and I wonder why I have so many issues with authority… but that’s another topic for another day.
Today is all about how he asked in the Wedding Wednesday Series!
…needless to say… I was difficult.
So my fiancé knows me really well, and if you read the post on how met, you probably know a little about the type of woman I am…. I am one nosy mother f*cker and spend most of my days overanalyzing things and trying to figure out the jigsaw puzzles that are life and people.
We did and have done a lot together in the entire planning process. I actually went with him to meet with jewelers when planning my engagement ring. We decided on the jeweler together and I worked with them on my perfect ring… but I wanted the proposal to be a surprise.
…on a total side note about my ring: we had it shipped from New York, NY, and I actually had to SIGN FOR IT!
Do you know how hard it is to sign for your own engagement ring and not open it?!?
I had to throw the box aside, put on my sneakers and leave our apartment and told him that when I got home it better be gone!
… okay back to your proposal…
Obviously I knew we were getting engaged, but seriously had no idea when it would happen. I had recently graduated with my master’s degree, fast forward a few months after graduation and I was fired twice in under a month… and at the same time my fiancé was a one man show with his company; totally overworked and underpaid.
Not the best time in either of our lives, when one day my BFF from high school Jenna called me and told me she won some quarterly contest for her company and the prize was an overnight at my favorite spa in Miami, Canyon Ranch (now the Carillon), with massages and mani’s for two. She asked if I wanted to go with her and of course I exclaimed “YES!”.
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Then I had two weeks to sit, think, and… be difficult.
I like a very particular massage and couldn’t figure out why Jenna was being so weird about letting me call the spa to request certain things. My mind was going a million miles per minute during those two weeks – “How nice is her boss?”, “Why can’t I call the spa?”, “What was this contest anyway?” – When I finally walked into our bedroom, looked my fiancé square in the eye, and said,
“IS this you? IS this my proposal? Because that would be f*cking awesome!”
One thing you should know about my fiancé is he is the nicest person I’ve ever met and is a terrible liar …or so i thought…
He looks at me stunned, then saddened… his face fell as he said:
“I wish… You deserve such an amazing proposal, but honestly I just don’t have the time or money to put something like that together right now. I am so sorry.”
The look on his face was so sad and empty that I felt terrible for asking and putting pressure on him. I really let go of the notion that “this was it”.
The morning came and Jenna and I headed down to Miami for our mini get away. I was SO excited! It was November 9th, 2014. In Florida, the joke is “if you don’t like the weather wait 20 minutes”. Our weather changes in the blink of an eye!
No joke, growing up it would be pouring across the street and not a drop over my house or vice versa. Plus November is usually the start of our “dry” season when it rarely rains… but on November 9th, 2014 it was a torrential down pour the entire day. With maybe two or three 30 minute windows of no rain… but we will come back to that.
Jenna and I got our massages, and manicures. I tried this weird goldish matte color that I ended up hating. I couldn’t figure out why she and her manicurist (who knew I was getting engaged) kept pushing me to get it changed. The manicurist then told us not to go back into the wet area of the spa because it could result in bubbling of the polish. Since I didn’t like my polish I didn’t care, and Jenna started getting super weird telling me not to go and she even refused to go back in the jacuzzi or steam because she didn’t want to mess up her nails, so I went alone. She kept pushing me that we needed to do our hair and stuff and I was like “I don’t care if I go to dinner with wet hair” since I hate blow dryers.
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Finally we got back to the room and after 6 hours of massages, jacuzzis, steams, and saunas, I felt like jello. We were supposed to shower, rest for an hour and go to yoga before dinner. After showering I dove into bed and didn’t want to move for a year.
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Jenna was running around like a crazy person doing her hair and kept telling me to do my hair and make-up. I swear, we’ve known each other since the age of 14 , and I have never seen Jenna so high maintenance or annoying in my life. I looked at her like a crazy person and said “but we are going to yoga!” – she told me she wanted to take pictures at this pretty spot I showed her before yoga to get the light (Seriously, who was this person? If I wasn’t so tired I would’ve probably caught on). I kept arguing with her that I didn’t want to and we could do it tomorrow or after yoga. Then all 5 ft of Jenna suddenly transformed into Ms. Trunchbull from Matilda
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She commanded that I get dressed in my nice dinner outfit and put on make-up right now. I knew I needed to do what she said or there were going to be serious consequences.
…Little did I know, she was panicking because our room had a direct via of the rooftop that Eric was setting the proposal up on. I was so out of it I didn’t notice anything as Jenna frantically texted with Eric telling him to get down because I was looking out the window right at him! Meanwhile I was just looking at the ocean haha. Jenna kept panicking as she watched him scurrying around setting everything up and he was texting her and yelling at her to get me out there while we had a 30 minutes break in the rain…
Begrudgingly, I started getting dressed when I realized I forgot nice shoes so I decided to wear my flip-flops… which she started arguing with me over to put on her heels. I had it at that point and refused, telling her to just crop me feet out of the photo.
Like I said… I’m
We made our way over to this gorgeous grassy area on the rooftop overlooking the ocean. This exact spot my fiancé and I had stood almost 5 months earlier and I told him it was the perfect spot for a proposal. The rain had stopped for just a little bit and it the air felt kind of eerie from the cool winds and the place was a ghost town from the weather. As we start walking I see some guy dressed really nice… I said to Jenna we shouldn’t be there and tried to get her to turn back and not interrupt whatever was happening.
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She told me “no” and we would ask him to take our photo. I kept protesting for another minute as we were walking when finally my eyes adjusted and I realized it was Eric!
He had candles and rose petals all set up and this was it! I was so confused and overwhelmed all at once that I was squealing and shrieking.
Eric was so nervous you can hear his voice shaking in the videos we have… in fact it was so muggy out that when he went to pull the ring out of his pocket he couldn’t and had to double back up to do it.
I declared them both shits and then said “YES!”
I am so happy to be marrying my best friend. I still can’t believe how well he tricked me. Jenna and I always have a good laugh at how demanding she was being and what a brat I was being.
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Jul 21, 2016
Blogging 101, Entrepreneurship, RR
instagram, social media, entrepreneurship, college, career
Rachel Ritlop
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Jul 21, 2016
Blogging 101, Entrepreneurship, RR
instagram, social media, entrepreneurship, college, career
Rachel Ritlop
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Jul 21, 2016
Blogging 101, Entrepreneurship, RR
instagram, social media, entrepreneurship, college, career
Rachel Ritlop
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Jul 21, 2016
Blogging 101, Entrepreneurship, RR
instagram, social media, entrepreneurship, college, career
Rachel Ritlop
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Jul 21, 2016
Blogging 101, Entrepreneurship, RR
instagram, social media, entrepreneurship, college, career
Rachel Ritlop
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Jul 21, 2016
Blogging 101, Entrepreneurship, RR
instagram, social media, entrepreneurship, college, career
Rachel Ritlop
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